HEALTH CLAIM EVIDENCE INDEX
EU health claims, translated into marketing decisions
The official wording is the starting point. Suppvera maps conditions, common variants, risk escalations and evidence to the copy your customer will actually see.
3 claim-level decision pages
One useful page per distinct regulatory task. No synonym doorway pages, no copied register dump and no automatic compliance verdict.
“Vitamin D contributes to the normal function of the immune system.”
A practical wording map for the authorised vitamin D immune-function claim — including the source condition and where common marketing language starts to overreach.
“Magnesium contributes to a reduction of tiredness and fatigue.”
A product-facing interpretation of the authorised magnesium fatigue claim, separating normal-function language from instant-energy and medical promises.
“Calcium is needed for the maintenance of normal bones.”
A claim-level decision page for calcium and bone maintenance, with a clear boundary between maintaining normal bones and promising stronger bones or disease prevention.